Mookychick Press Room

Mookychick Press Room

What they’re saying about Mookychick…

“Feminism for all” pretty much sums up the entire ethos of Mookychick” – For Books’ Sake

“Can I be made the Duke of Mook?” – Jonathan Ross

“I’ve been a fan of Mookychick for years” – Jane Goldman

“If you’re looking for the meaning of life, you won’t find it here. If you’re looking for life, you will.” – Web User Magazine


Mookychick online press

Would you like to be placed on our press mailing list? If so, please email the editor at

About Mookychick

Mookychick Online was created in 2005 by Magda Knight and Amanda Prouten, two ex-Goths who knew that people are more than the sum of their wardrobes, their make-up and their kissing/fellatio technique. Mookychick was initially intended to be a print publication taking up the mantle of Jane (the now-defunct US magazine). A national British publishing company expressed interest but it never made print. Instead the internet opened its doors and allowed Mookychick to go global.

Mookychick is a magazine and community dedicated to growing up with an alternative mindset, dispelling the myth of subcultural barriers (Goth vs. Indie? How reactionary) and broadening horizons.

Yes, it’s feminist. But that’s like saying a person tends to breathe now and then. Many of its readers have found each other on the forum, gone to festivals and college together, grown up together. A truly self-policing and self-defining community of alternative women and non-binary folk, young and older.

In its first five years the readership grew exponentially, proving to the world that women wanted to define themselves by their agency and curiosity, not just their dress sense and taste in music. Without the rise of communities and websites like Bust and Mookychick, ‘finding the others’ would have been… harder.

We’ve have several campaigns on the go at Mookychick – these include the Feminist Flash Fiction competition. We’ve also helped readers set up their own online magazines, providing mentorship to both journalists and editors as required. We aim to be a proactive resource – aiding others, who in turn aid the people they meet.

Incidentally, Mookychick has also been hugely supportive of alternative models who have been inspired to show flesh and inked skin by sites like Suicide Girls but are unprepared for the potential pitfalls of being a freelance, unpaid, occasionally abused alternative model. Our vocal support and informative resources have helped ensure that prospective alternative models are more informed how to go about their business. We’ve even helped place some of our readers in successful, trustworthy alternative modelling agencies.

If you would like to interview the creators of Mookychick, we’ll be happy to talk further about any aspect of Mookychick or about the state of play for alternative lifestyle and feminism today. Please contact the editor, Magda Knight, at if you’re interested in featuring us in an article. We’d be thrilled to hear from you, and will be happy to supply you with interviews, press information, soundbytes, photos and printable logos as required.

About the editrix and co-founder

Magda Knight is a writer and co-founder of Mookychick Online. She has been the editrix since its inception in 2005.

She first started writing through a love of fantasy and comics, cutting her teeth on 2000AD when Judge Dredd still had a lisping robot and an Italian cleaning lady. Her dream of getting published in said comic was realised when she co-wrote a Judge Janus story with award-winning comics writer Grant Morrison (Batman, the X-Men, The Invisibles).

Since then, Magda has divided her time between occasionally winning writing contests for her cross-genre short stories, getting published in independent, artsy anthologies like “What Would Bill Hicks Say?” and editing Mookychick for over a decade.

She’s been delighted by not only the emotional connection the readers have with the site (more than a few of them have written directly to say that it has changed their life or helped them through horrific times), but also by the spirit of generosity and altruism the Mookychick website and community seem to engender. Its readers and community members have been empowering themselves for years, and Mookychick is honoured to have been a part of that.

Magda likes answering questions, and will be happy to answer yours.

Please email if you would like more information.